Intermittent fasting was the most Googled diet in 2019. Here’s how it won the 2010s

The year 2019 is almost done and dusted, and we are all set to step into the New Year. 

By the way, have you realised yet that an entire decade has come to an end? And if you look back, you’ll realise that this decade was ruled by a number of healthy eating trends. No points for guessing which trend tops that list. Yes, we’re talking about intermittent fasting (IF). 

Hell, a survey conducted by the International Food Information Council Foundation found that intermittent fasting was the most popular diet in 2019. 

In fact, it has become synonymous with weight loss.

And this is how this dieting revolution began…
Back in 2006, a study published in the journal Medical Hypotheses claimed that doing alternate day fasting (which is one of the methods of IF) can increase your life expectancy. 

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Not just that, the study also talked vividly about the other benefits of intermittent fasting like weight loss and good heart health.

But the limelight shone on when the following episodes took place:

Episode 1: In the year 2012, a TV documentary Eat Fast, Live Longer was released. 

Episode 2: The documentary was followed by American journalist Kate Harrison’s book The 5:2 Diet based on her own diet experience.

Episode 3: And then in 2016, a book titled The Obesity Code by Dr Jason Fung’s became the bestseller of the year.

All of them have one common thing in common: intermittent fasting. And this gave this dieting regime the star status that it enjoys today.       

Intermittent fasting gives you the flexibility to do things your way
This is one of the biggest reasons why everyone is going gaga about this diet regime as it lets you customise your fast windows according to what suits you the best. 

Intermittent fasting has it all: You can choose from short and sweet methods like 16:8 which is done on hourly basis or 5:2 which deals in days. 

Got it? Nope! Want to know these methods in detail? Well then tune in to this episode of TBH with RJ Neeta, where in just three minutes she will tell you everything you need to know about intermittent fasting.

Intermittent fasting is no hokum as science backs its benefits too
From weight reduction to controlling fluctuating insulin levels–intermittent fasting seems to be a one-stop solution for all our health and lifestyle worries. 

In fact, a study published in The American Journal of Clinical Nutrition claims that alternate day fasting has the power to reduce cancer risk as well.   

Also, intermittent fasting acts as food for thought, literally! HOW? Well, that’s because it helps in enhancing brain function and also bolsters your resistance to stress, injury, and disease – claims a study published in 2018 in a journal the Nature Reviews Neuroscience.

Also, read: Can intermittent fasting help you beyond weight loss? We answer all that & more

Intermittent fasting also has a loyal celebrity following
Yeah, you read it right as not just us but the who’s who of Bollywood and Hollywood are also following intermittent fasting to the T to reap better results. 

Want to know who all are there with you? Well, here you go…

Jennifer Aniston told the UK outlets Radio Times that she practices 16:8 fasting. She said, “I do intermittent fasting, so there’s no food in the morning. I noticed a big difference in going without solid food for 16 hours.”

Kourtney Kardashian on her app POOSH mentioned that for two to three months in the year 2017 she tried her hand with intermittent fasting and she would definitely do it again.

Alia Bhatt’s nutritionist Dr Siddhant Bhargava in an interview to Mid-Day talked about how a rigorous fasting regime helped Alia Bhatt in weight loss. She followed the 16:8 rule of IF. Just like her, abalicious Jacqueline Fernandez is also an IF buff.  

Bottom line is that IF rocks!
Leaving behind ketosis, Atkins, paleolithic, and almost every other diet, intermittent fasting has won the decade by leaps and bounds.   

On all the fronts intermittent fasting has proven its metal and how. Do we need to say more?