ASEA, a leader in cellular health innovation, has introduced REDOXGold™ Massage + Soothing Gel, a revolutionary product designed to provide rapid relief and recovery, post-exercise. Launched in February 2025, this gel combines ASEA’s patented redox signaling technology with elemental gold to target discomfort at the cellular level. The product is a game-changer for individuals seeking natural, effective solutions to physical discomfort.
REDOXGold marks the next step in ASEA’s commitment to advancing wellness through redox science. Unlike conventional relief products that mask symptoms, this gel works with the body’s natural processes to promote post-exercise recovery. Hunter Dean, ASEA’s senior vice president of R&D and production operations, described it as “the future of redox technology,” emphasizing its ability to deliver comforting, targeted relief starting at the cellular level.
The inclusion of elemental gold enhances the gel’s effectiveness by catalyzing redox signaling molecules This innovative formulation provides rapid relief from overuse and overexertion without harsh chemicals or lingering odors.
REDOXGold offers several advantages over traditional recovery products:
This product is particularly appealing to individuals who lead active lifestyles and prefer natural alternatives to chemical-based solutions.
The development of REDOXGold involved years of collaboration with leading research institutions, including the University of Bath in the UK. Dr. Charareh Pourzand from the university’s Centre for Therapeutic Innovation highlighted its scientific foundation: “The formulation of redox signaling molecules with the gold component produced significantly positive data.”
ASEA invested three years in refining this groundbreaking product, ensuring it delivers unparalleled results. This dedication underscores ASEA’s role as a pioneer in cellular health innovation.
REDOXGold debuted in February 2025 across the United States, Canada, Mexico, Australia, and New Zealand. By March 2025, it expanded into 26 additional markets across Europe and Asia, including France, Germany, and the UK. Edouard Gug, ASEA’s senior vice president for Europe, called it “a game-changer” for both customers and ASEA’s network of independent associates.
The product is available through ASEA’s direct sales network and online channels. A special launch promotion included sample tubes to encourage sharing and build awareness.
REDOXGold is designed for health-conscious consumers who value natural solutions for maintaining an active lifestyle. Many who want to stay active without relying on harsh products or enduring prolonged recovery times consider it a perfect alternative.
Hunter Dean emphasized its universal appeal: “Rather than simply masking discomfort, REDOXGold works with your body to deliver almost immediate relief and accelerate recovery.”
The launch of REDOXGold coincides with ASEA’s 15th anniversary—a testament to its legacy of innovation in cellular health. Since its founding in 2010, ASEA has sold over 38 million bottles of its flagship ASEA® Redox Cell Signaling Supplement across 34 global markets. ASEA CEO Jarom Webb sees this milestone as “a launchpad for future growth,” with REDOXGold leading the charge.
REDOXGold is more than just a product—it’s a breakthrough in wellness technology that empowers individuals to live active lives without limitations. By addressing discomfort at its source and supporting natural recovery processes, ASEA has set a new standard in health innovation. For anyone seeking effective relief and recovery solutions, REDOXGold offers a scientifically backed alternative that delivers results.
(Note to the reader: The above article is created by our branded content team in partnership with ASEA. The article is intended for informational purposes only and should not be considered a substitute for professional medical advice, diagnosis, or treatment. Health Shots does not endorse or assume responsibility for the product, service, or information presented. Readers are encouraged to consult their healthcare professional for medical advice.)
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